The Marketer's Guide to Monetizing on Mobile

Existing Barriers & Steps to Close the Gap

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How Top Media Brands Monetize Audiences Across Platforms

Learn more about the fragmentation of content consumption across devices

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Data Management

AdVantage curates and models data for analysis and execution. It is built to keep pace with the unprecedented amount of digital data.

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Programs & Services

We convert your audience data into information you can use to create ad packages or programs, driving your company's revenue.

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News

What's Really Going on With Programmatic Ad Data

Programmatic is a relatively new and fast-moving territory for advertisers and publishers alike, but what's really going on with the ad data? Learn more in this Chief Marketer article.

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What the Future of Mobile Data has in Store

By the time you finish reading the fourth paragraph of this article, users will send 240 million emails, Tweet 277 thousand times, share content 2.46 million times on Facebook, upload 72 hours of new video to YouTube, and post 216 thousand photos to Instagram. 85% of this consumption will come from mobile devices. Remember ten short years ago when most of these data sources didn't even exist?

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Websites Are Wary of Facebook Tracking Software

Fearing the growing clout of Facebook, some publishers and retailers are reprogramming their websites to send less data back to the social network about who visits their sites.

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Putting a Face on Anonymous Data

How can you truly serve customers a personalized experience and content if most content heavy sites are only able to identify less than 10% of their unique visitors? Learn more in this Chief Marketer article.

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The Team

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Joe

Leadership

"I'm going to give you a little advice. There's a force in the universe that makes things happen. And all you have to do is get in touch with it, stop thinking, let things happen, and be the ball.”

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Dawn

Client Management

"Success is not final, failure is not fatal: it is the courage to continue that counts." - Sir Winston Churchill

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Max

Platform Delivery

"Stay hungry, stay foolish."

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Dan

Platform Development

"That without experimentation, a willingness to ask questions and try new things, we shall surely become static, repetitive, moribund." - Anthony Bourdain

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Casey

Marketing

"Without play, there would be no Picasso. Without play, there is no experimentation. Experimentation is the quest for answers."- Paul Rand

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Michael

Analytics

"I don't always make inferences...but when I do I prefer Bayesian methods..."

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CHAMPION AWARD WINNER

John

Strategy

"A strategy that is not data driven is actually a hypothesis that is yet to be tested. One should not confuse the two."

NOW HIRING:
CONTENT MARKETING MANAGER

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Len

Project Management

"Every conversation, every failure, every opportunity is a chance to get better - starting today" - Gary Goldstein

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Ben

Analytics

"There is only one boss. The customer. And they can fire everybody in the company from the chairman on down, simply by spending their money somewhere else." - Sam Walton

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Cory

Analytics

"If you can’t explain it simply, you don’t understand it well enough." - Albert Einstein

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Vinay

Platform Development

"You don't have to be great to start but you have to start to be great" - Zig Ziglar

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Ashrita

Analytics

"It always seems impossible until it's done."- Nelson Mandela

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Vijay

Platform Development

“A journey of a thousand miles begins with a single step - Lao-tzu

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Alexis

B2B Marketing is a fierce and fickle beast. With the right strategy and skills, it can be easily tamed.

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Roman

Analytics

"Let's play two." - Ernie Banks

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Narayan

Media Platform Solutions

"When you smile about the life you live, you end up living a life worth smiling about."

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Rohit

Platform Delivery

"If you really look closely, most overnight successes took a long time." - Steve Jobs

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Rakesh

Platform Development

“Your imagination should be used not to escape reality, but to create it.” – Colin Wilson

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Roshin

Media Platform Solutions

"Faith is taking the first step even when you don't see the whole staircase."- Martin Luther King, Jr.

NOW HIRING:
DATABASE ENGINEER I

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Matt

Infrastructure

"Any fool can use a computer. Many do."

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Stephanie

Media Platform Solutions

From the words of a famous Tarheel, "Some people want it to happen, some wish it would happen, others make it happen." - Michael Jordan

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Lindsay

Analytics

"I daresay you haven't had much practice… Why, sometimes I've believed as many as six impossible things before breakfast." - Lewis Carroll

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Nimish

Platform Delivery

"I understand that WE're smarter than ME. That's one reason I like the idea of sharing." - Toba Beta

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John

Platform Development

"You can tell a lot about a fellow's character by his way of eating jelly beans." - Ronald Reagan

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Stephanie

Administration

"Life is about moments. Don't wait for them; create them!"

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Sreekumar

Media Platform Solutions

"Strive not to be a success, but rather to be of value."

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Nitin

Platform Development

"I have no special talent, I am only passionately curious." - Albert Einstein

Callout

Best Places to Work

2014 Charlotte Business Journal

Quaero was named to the 2014 Charlotte Business Journal's Best Places to Work! Read the release to learn more.

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Niala

Marketing

“Never say anything about yourself you do not want to come true.” – Brian Tracy

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Deepthi

Platform Development

“I have not failed. I’ve just found 10,000 ways that won’t work.”- Thomas A Edison

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Gowtham

"If friendship is your weakest point then you’re the strongest person in the world"

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Kaushal

Platform Delivery

"Attitude is a little thing that makes a big difference."

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Meredith

Client Management

"Keep moving forward, opening new doors, and doing new things. Your curiosity will lead you down the path of success." - Walt Disney

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Naras

Leadership

“When it comes to customer experience, the little things are the big things. It’s possible to be consistently profitable and maintain a high level of customer satisfaction. In this, the good guys actually do win.”

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Arun

Platform Delivery

"Everything here is a happening. Life is a happening. Be a part of it and taste life more...."

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Julie

Leadership

“There is no richer ground than digital to predict and change behavior, advance experiences, and innovate on business models. I absolutely love what I do.”

NOW HIRING:
HUMAN RESOURCES ADMINISTRATOR/GENERALIST

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Andy

Platform Delivery

"The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn. " - Alvin Toffler

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Dave

Platform Delivery

"The most dangerous part of our job... crossing the street at lunch."

NOW HIRING:
DATABASE DEVELOPER - MEDIA

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Inder

Analytics

"The ingenious are always fanciful, and the truly imaginative never otherwise than analytic," - Edgar Allan Poe

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Cherie

Finance

“Don't tell me the sky's the limit when there are footprints on the moon.” - Paul Brandt

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Courtney

"Accepting oneself does not preclude an attempt to become better." - Flannery O'Connor

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Dulanjan

Platform Delivery

"If you think you're too small to make a difference, try sleeping with a mosquito." - Dalai Lama

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