Check out these techniques and tactics from Quaero's expert data scientists.
Four ways to not only survive, but capitalize in this ever-evolving landscape..
Existing Barriers & Steps to Close the Gap
Learn about the barriers to user data, as well as using social login and more..
Ensure this addition to your ad tech stack aligns with business goals.
AdVantage curates and models data for analysis and execution. It is built to keep pace with the unprecedented amount of digital data.
We convert your audience data into information you can use to create ad packages or programs, driving your company's revenue.
Programmatic has completely changed the way that online ad buying works. Many businesses are quickly converting to this new method of buying and selling ad space. Yet, some are left wondering, what is it about this fairly new concept that is taking the digital advertising world by storm?Read this article
Data science is in the midst of transformation, with Big Data technologies starting to significantly encroach on the market share of traditional RDBMSs. That said, the RDBMS slice of the data market is still 76%, and firms that have yet to embrace Big Data still have ample opportunity to get on the bandwagon.Read this article
"Let's play two." - Ernie Banks
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"When you smile about the life you live, you end up living a life worth smiling about."
"I understand that WE're smarter than ME. That's one reason I like the idea of sharing." - Toba Beta
"Accepting oneself does not preclude an attempt to become better." - Flannery O'Connor
“When it comes to customer experience, the little things are the big things. It’s possible to be consistently profitable and maintain a high level of customer satisfaction. In this, the good guys actually do win.”
"Every conversation, every failure, every opportunity is a chance to get better - starting today" - Gary Goldstein
"Attitude is a little thing that makes a big difference."
"If you really look closely, most overnight successes took a long time." - Steve Jobs
“Courage is not simply one of the virtues, but the form of every virtue at the testing point.” –C.S. Lewis
"The most dangerous part of our job... crossing the street at lunch."
"No piece of visual media stands alone; each one is created within a context and each one creates an influence of its own."
"Life is about moments. Don't wait for them; create them!"
"A strategy that is not data driven is actually a hypothesis that is yet to be tested. One should not confuse the two."
"It always seems impossible until it's done."- Nelson Mandela
"That without experimentation, a willingness to ask questions and try new things, we shall surely become static, repetitive, moribund." - Anthony Bourdain
Quaero was named to the 2014 Charlotte Business Journal's Best Places to Work! Read the release to learn more.
“Your imagination should be used not to escape reality, but to create it.” – Colin Wilson
"I don't always make inferences...but when I do I prefer Bayesian methods..."
"You don't have to be great to start but you have to start to be great" - Zig Ziglar