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We're always thinking about new ways to use data to build stronger, longer, more profitable customer relationships. Stay informed by reading the latest news and posts. From emerging trends to recent client successes, get to know us better.

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November 20, 2014

Are You Ready for the Holiday Shopping Season? - Infographic

By Therese DeMatteo

Digital data Cross-device Mobile Infographic

November 19, 2014

Uplift Modeling: Don’t Market to Him, He’s Going to Buy Anyway

By Cory Hefner

Predictive modeling Uplift modeling

November 18, 2014

App Data is Important Too

By Therese DeMatteo

Mobile App data

November 14, 2014

Charlotte Business Journal 2014 Best Places to Work Awards

By Anna Korosteleva

News

November 13, 2014

How to Optimize Delivery Waves in Adobe Campaign

By Najwa Lyons

Adobe campaign Email strategy

November 11, 2014

Cyber Monday: Ready, Set, Go!

By Therese DeMatteo

Ecommerce Multichannel Data management

November 07, 2014

Digital Data Dictionary for Dummies: Part 1

By Nimish Nimish

Digital data

November 06, 2014

Question: Do consumers expect too much?

By Michelle Boockoff-Bajdek

Consumer insights

October 31, 2014

Cross-Device Measurement - Part 1: Content Consumption, Audience, and Attribution

By Ashwin Nayak

Multichannel Cross-device

October 27, 2014

Quaero’s Second-Screen Webinar Recap

By Anna Korosteleva

Multichannel Second screen

October 09, 2014

Strata + Hadoop World Conference – Join us at the Hive meetup

By Alexis Crawford

Hadoop Big data Data management platform

October 08, 2014

Target Marketing: Are We Still Underspending in Mobile?

By Michelle Boockoff-Bajdek

Cross-device Mobile Multichannel Digital advertising

October 03, 2014

CRMXchange: First is Best … especially when it comes to data

By Michelle Boockoff-Bajdek

Primary data Media Data management Big data

September 30, 2014

Post Panel Video: Win the Screen Wars with Richard Wolffe

Cross-device Mobile Digital Big data

September 29, 2014

Screen Wars – room for friendly debate?

By Naras Eechambadi, PhD

Mobile Cross-device Big data Digital

September 24, 2014

You’re Losing Money to Facebook

By John Strabley

Facebook Analytics Digital advertising

September 08, 2014

Why is Cross-Device Tracking So Darn Hard?

By Randy Bird

Cross-device Analytics Personalization

August 28, 2014

Always addressable, but not always trackable

By Michelle Boockoff-Bajdek

Analytics Customer experience Cross-device Best practices Mobile

August 28, 2014

Best Practices for Online Registration - Infographic

By Therese DeMatteo

Infographic Best practices

August 25, 2014

Why Using Adobe Read Lists Won’t Keep You Up at Night

By Najwa Lyons

Adobe Email deliverability Neolane

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