Discover how we've helped our customers achieve success – dive into one of our case studies, informative white papers, beginner and advanced guides, or other resources. Your one-stop shop for Quaero expertise is available here.
A client was challenged by their limitation of understanding their user base and leveraging their consumer data effectively. This client offers products on their website and on a mobile app where users consume content, watch videos, register to play games, and watch live streaming content. See the results the client achieved with implementing the AdVantage Consumer Intelligence Solution.Download
By implementing our AdVantage Consumer Intelligence Solution, one media and entertainment company saw a significant increase in digital ad revenue through more advanced audience segmentation. The solution's value-based segmentation enabled the monetization of undersold ad inventory and tripled CPMs on sold-out ad segments. See how we did it...Download
A major news media organization wanted to increase the value of their
acquired audience. See their success in this case study as a result of using the AdVantage Consumer Intelligence Solution.
The editorial department of a major news media company wanted to test the impact of two content strategies before changing their content approach. See how they succeeded using the AdVantage Consumer Intelligence Solution.Download
A major news and entertainment company needed to validate and quantify the performance of paid social campaigns in attracting and retaining engaged audiences. See how the client used AdVantage to increase their ROI, site engagement & sharing.Download
Whether you’re an advanced analytics expert or a data management newbie, this guide has something for you. It includes techniques and tactics from our subject matter experts.Download
The future is all about the changing patterns of content consumption and evolving opportunities to leverage content in context. It’s about the person consuming content – on the device they choose, when they choose, and where they choose. But, more importantly, it’s about capturing readers when the brand’s story is most relevant. Your future success in ad sales depends on guiding brands into the future, one leap at a time.Download
The brain absorbs information at a higher level when you combine both text and images. We've created SlideShares to help you better understand topics such as boosting digital revenue, big data, and the most efficient way of finding a DMP.Download
They say "the early bird gets the worm". See how a company of any size can boost their engagement with the popular social media platform- #TwitterDownload
What is Beacon Technology? How is it used? Get the answers in our easy Infographic.Download
There are so many types of data in the world today. 1st, 2nd & 3rd Party Data....what is the difference? See the breakdown in this infographic.Download
Registered users and subscribers means more first party data for your organization and higher ROI across the board. Registering users can be difficult to master on your own, so here are 10 tips to grow that most valuable user base.Download
It’s not enough to have content suited for someone who only sits at their desktop anymore. To truly engage audiences and win “the screen wars,” you must have content that is optimized across every platform. Ensure you’re doing all you can to optimize, keep track with this checklist.Download