analytics posts

10 dos and dont's for deploying self-service BI tools

Business intelligence Bi Data science Analytics Data visualization

Delivering on the Data Promise

Data driven Data science Cdp Customer data platform Customer data Customer analytics Analytics Customer insights Data engineering Marketing analytics

The “Insight Ecosystem”

Consumer insights Analytics Data visualization

Marketing Attribution Shopping Spree

Adobe Analytics

Predictive Analytics & Speed Dating: Unlikely Bedfellows for Avoiding Sales Fatigue

Analytics Consumer insights Marketing

Predictive Modeling: Back to the Basics

Analytics Predictive modeling

Quaero Analytics: Supercharging Predictions Part II


Quaero Analytics: Supercharging Predictions


Data Scientist: Evolution of the Business Analyst

Analytics Data science

Making Sure Your Email Gets There

Email Analytics Multichannel Email deliverability

Response Attribution: Benefits, Challenges, and Implementation

Analytics Response attribution

Why Intelligent Cross Channel Response Attribution is the Way to Go

Analytics Response attribution

Response Attribution: Not Everything That Counts Can Be Counted…Or Can It?

Analytics Response attribution

There's Gold in Them Mountains, No Seriously, and You'll Find it Using Text Mining!


Blazing the Digital Big Data Analytics Divide: Is the Federal Government really helping?

Big data Analytics

Taking Online Analytics to the Next Level, Part 2: Building Your Online Ecosystem

Analytics Marketing

Taking Online Analytics to the Next Level, Part1: Google Analytics Incorporates Remarketing

Marketing Analytics

Big Data Analytics: An Evaluation of Leaders, Progress, and Community

Big data Analytics

The Value of Data Artists

Analytics Data visualization

Social Network Analysis of “Big Data” to Improve Marketing Performance

Big data Analytics