How does Quaero Enterprise CDP work?
From aggregating data from multiple sources; to unifying that data into coherent customer profiles, to segmenting actionable data sets to power your campaigns, Quaero Enterprise CDP converts complexity into clear, simple action.
Key features: Quaero Enterprise CDP
Deploys within your existing customer data architecture.
Activates campaigns using marketing technologies of your choice.
Provides low-to-no-code interface to add new data sources, destinations, and easy plug-in to your favorite analytics and data science tools.
Enables a unique, single profile of every customer.
Provides seamless reporting either through your existing BI or through Quaero’s built-in dashboards.
Provides central segmentation and artificial intelligence (AI) modeling capabilities.
Empowers your data savvy workers to self-service and avoid dependency on IT teams.
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Why Quaero?
Because of our proven combination of world-class technology and customer service, for start.
More specifically Quaero Enterprise CDP gives you;
Build versus buy capability
Easy data access
Flexible engagement models
Customer-centric consultative approach
Technology investment focus
